Article 9 of the Order. Applies from 23 March 2027. 153 days to go.
Vet pet health plan rules under the CMA Order
For each pet care plan, publish what it contains, what it costs, what each item would cost on its own, and how to cancel.
Applies to: practices that offer pet care plans or health clubs.
What the Order requires
- Plan contents, usage limits, once-in-a-lifetime items and time frames.
- Monthly and annual price.
- The standalone price of each item in the plan.
- Cancellation terms, and a reminder to owners before an annual plan auto-renews.
- Savings claims and parasiticides in plans follow additional rules.
How to fix it
- Add a comparison table per plan: item, plan price, standalone price.
- Publish cancellation terms on the plan page and set up a pre-renewal reminder.
Sources
Check your whole website against the Order
Free red, amber and green report for every duty in the Order that can be checked from your website, plus the ones you confirm yourself. The checker opens in November 2026.
This is general information about the Veterinary Services Market Investigation Order 2026, not legal advice. Check the Order and the CMA's guidance before relying on it. Rules version 2026-10-21.1.